Mr. Jayland D. Wheeler
Jayland Wheeler is Vice President and Client Partner at Merkle, a Dentsu Company, a leading global customer experience and full-service digital agency serving Fortune 1000 companies across multiple industries. He manages a substantial account portfolio and leads a cross-functional team of 150+ associates in the strategic development, execution, and measurement of integrated marketing campaigns, customer experience solutions, and digital transformation initiatives.
With more than 25 years of progressive experience in strategic marketing, brand leadership, and digital transformation, Mr. Wheeler has built a distinguished track record of driving growth and innovation across diverse sectors. He previously served as Group Account Director for the Retail and Government divisions at Summit Marketing, directing client services and communications initiatives, including communications and strategic branding for multiple divisions of the U.S. Army. His earlier career encompasses leadership roles across marketing services, where he managed substantial account portfolios and oversaw customer relationship management and direct-to-consumer marketing program development; commercial real estate, where he successfully repositioned the firm's brand and developed comprehensive sales enablement strategies; and telecommunications and business-to-business publishing, where he conducted strategic marketing research and analysis.
His core competencies encompass strategic brand development and repositioning, customer experience optimization, customer relationship management and loyalty programs, digital transformation, and strategic planning. Throughout his career, he has guided go-to-market transformations for industry-leading organizations including Armed Forces Insurance and numerous Fortune 500 companies; orchestrated the strategic repositioning of more than 30 brands; and directed greater than 50 large-scale digital transformations utilizing industry-leading technology platforms.
Mr. Wheeler holds a Master of Business Administration from Pittsburg State University and a Bachelor of Business Administration in Marketing from Wichita State University.
